Strategic Squarespace website designer helping founders and small businesses build conversion-focused sites that drive growth
I email weekly with actionable tips on website strategy, marketing & entrepreneurship. Subscribe for resources that help you build a site that supports your business beyond launch day. ※ Based in Portland Oregon, will travel for vegan chocolate chip cookies, new adventures, or a great conversation about your business & life goals.
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This might be why you haven’t started your website yet...
Published 4 months ago • 4 min read
Welcome to all my new subscribers from the Let's Get Digital Bundle! You grabbed my Lead Magnet Idea Generator Prompt, and I hope you're finding it helpful. I'm glad you're here! 🤍
hi Reader,
Happy Tuesday (or whatever day it is when you read this)!
I just got back from taking my car into the shop and I've been thinking how nice it is to have a mechanic I trust. Once you have find a service provider who delivers good results, is kind, and you just like, it feels like a life upgrade. Like, oh, I never have to stress about this again? Amazing.
For me, that’s Danny. I know that when my car needs a little TLC, I can take it to him and not worry about whether I’m getting scammed or leaving with more problems than I came in with. It’s such a relief to have that go-to person—whether it’s for car repairs, business support, or literally anything else you don’t want to deal with on your own.
Which, let’s be honest, is probably why you’re here—because at some point, you realized you didn’t want to Google your way through every business decision alone. 😅
So, if you’re still searching for your version of a Danny for website design, marketing digital strategy etc., I’ve got you. Here’s something to help: below I've included tips for shopping for a website template, plus a free checklist for ya.
Wishing you an easy, no-surprises, everything-just-works kind of week!
Between "ooh, should I choose the built-in free Squarespace template?" and "but this more expensive one is so pretty!, it's easy to get completely lost in template selection overwhelm.
3 Quick Tips for Choosing a Website Template
Focus on Mobile-First Design — Over half of your visitors are on phones. Your template needs to work flawlessly there, not just "kind of okay if you squint." Use this free Chrome Extension to test mobile and tablet views of the template you're eying.
Look for Strategic Structure — Your template should have clear navigation, proper heading hierarchy & SEO structure, and a content flow that guides visitors exactly where they need to go.
Make Sure It's Conversion-Ready — Does the template have obvious spots for calls-to-action, contact forms, and lead magnets? Neither the free-est or bougie-est website will book clients if they can't figure out how to reach you!
Sometimes you just need someone to tell you exactly what to look for. I got you.
Happy template hunting!
xo
Janessa
P.S. If you found this helpful, check out my Website Workflow Starter Prompt, another freebie I made for you! This is an AI prompt to help you with your site map and website planning. It's pretty fun! And guess what? If you want to know how it works and see it action, I published my very first YouTube video yesterday. (It's definitely rough, but messy action is better than no action, and we all have to start somewhere!)
Nifty Tidbit
Every week I share a Nifty Tidbit, a fun little trivia fact curated just for you. This week's Nifty Tidbit is about... coffee!
Have a nifty tidbit you want to share? Submit yours here for a chance to be featured!
Helping small business owners navigate marketing, business strategy, web design, and AI without the overwhelm. 15+ years of experience packed into practical templates and strategies you'll actually use.
The Spotlight Summary...
For the peeps who read to the very end: here is The Behind-The-Scenes report / catch-all for busy brains, for the third week of July 2025. 🎇
Thinking of starting to expand from just website audits to marketing audits. I'll take a look at your current marketing ecosystem (social media, email, website traffic, lead generation) and tell you exactly what's working, what's not, and what to focus on first.
Price would be $100 more than my Website Audit, so $290.
Would you be interested? Hit reply and let me know. If I decide to offer them, I'll offer a special rate to everyone who replies!
💭 This Week's Quote
“The world needs dreamers and the world needs doers. But above all, the world needs dreamers who do.”
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Strategic Squarespace website designer helping founders and small businesses build conversion-focused sites that drive growth
JPK Design Co
I email weekly with actionable tips on website strategy, marketing & entrepreneurship. Subscribe for resources that help you build a site that supports your business beyond launch day. ※ Based in Portland Oregon, will travel for vegan chocolate chip cookies, new adventures, or a great conversation about your business & life goals.
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