Strategic Squarespace website designer helping founders and small businesses build conversion-focused sites that drive growth
I email weekly with actionable tips on website strategy, marketing & entrepreneurship. Subscribe for resources that help you build a site that supports your business beyond launch day. ※ Based in Portland Oregon, will travel for vegan chocolate chip cookies, new adventures, or a great conversation about your business & life goals.
Share
This might be why you haven’t started your website yet...
Published 6 months ago • 4 min read
Welcome to all my new subscribers from the Let's Get Digital Bundle! You grabbed my Lead Magnet Idea Generator Prompt, and I hope you're finding it helpful. I'm glad you're here! 🤍
hi Reader,
Happy Tuesday (or whatever day it is when you read this)!
I just got back from taking my car into the shop and I've been thinking how nice it is to have a mechanic I trust. Once you have find a service provider who delivers good results, is kind, and you just like, it feels like a life upgrade. Like, oh, I never have to stress about this again? Amazing.
For me, that’s Danny. I know that when my car needs a little TLC, I can take it to him and not worry about whether I’m getting scammed or leaving with more problems than I came in with. It’s such a relief to have that go-to person—whether it’s for car repairs, business support, or literally anything else you don’t want to deal with on your own.
Which, let’s be honest, is probably why you’re here—because at some point, you realized you didn’t want to Google your way through every business decision alone. 😅
So, if you’re still searching for your version of a Danny for website design, marketing digital strategy etc., I’ve got you. Here’s something to help: below I've included tips for shopping for a website template, plus a free checklist for ya.
Wishing you an easy, no-surprises, everything-just-works kind of week!
Between "ooh, should I choose the built-in free Squarespace template?" and "but this more expensive one is so pretty!, it's easy to get completely lost in template selection overwhelm.
3 Quick Tips for Choosing a Website Template
Focus on Mobile-First Design — Over half of your visitors are on phones. Your template needs to work flawlessly there, not just "kind of okay if you squint." Use this free Chrome Extension to test mobile and tablet views of the template you're eying.
Look for Strategic Structure — Your template should have clear navigation, proper heading hierarchy & SEO structure, and a content flow that guides visitors exactly where they need to go.
Make Sure It's Conversion-Ready — Does the template have obvious spots for calls-to-action, contact forms, and lead magnets? Neither the free-est or bougie-est website will book clients if they can't figure out how to reach you!
Sometimes you just need someone to tell you exactly what to look for. I got you.
Happy template hunting!
xo
Janessa
P.S. If you found this helpful, check out my Website Workflow Starter Prompt, another freebie I made for you! This is an AI prompt to help you with your site map and website planning. It's pretty fun! And guess what? If you want to know how it works and see it action, I published my very first YouTube video yesterday. (It's definitely rough, but messy action is better than no action, and we all have to start somewhere!)
Nifty Tidbit
Every week I share a Nifty Tidbit, a fun little trivia fact curated just for you. This week's Nifty Tidbit is about... coffee!
Have a nifty tidbit you want to share? Submit yours here for a chance to be featured!
Helping small business owners navigate marketing, business strategy, web design, and AI without the overwhelm. 15+ years of experience packed into practical templates and strategies you'll actually use.
The Spotlight Summary...
For the peeps who read to the very end: here is The Behind-The-Scenes report / catch-all for busy brains, for September.
💡 SQUARESPACE TIP
Trial Renewal Link: Did you know if your website's free trial is running out, you can just type /extendtrial at the end of your internal URL and it'll extend the trial automatically for you. Like this: https://yoursite.squarespace.com/config/extendtrial
🌐 FINDS FROM AROUND THE INTERNET
Yep, another color palette generator. I haven't played around with this one too much, but it looks cool:
You're getting this email because you subscribed, downloaded a free resource, or bought something from me. Want to unsubscribe from all my emails for good? No worries, just click this link and we'll part ways here: Unsubscribe(Reminder, clicking this link removes you from all my emails and you won't ever hear from me again!)
AFFILIATE LINKS: This email may contain affiliate links. If you make a purchase using one of these links, I may receive compensation at no extra cost to you. If you choose to buy through my links, thank you! It helps keep these emails coming to you.
VALUES STATEMENT I believe that Black Lives Matter, that all genders are valid, and every member of the LGBTQIA+ community deserves equal rights. Climate change is real, and no human is illegal. If any of these values are not aligned with your beliefs, go ahead and unsubscribe. No hard feelings.Otherwise, let's be friends!! 🤍
Strategic Squarespace website designer helping founders and small businesses build conversion-focused sites that drive growth
JPK Design Co
I email weekly with actionable tips on website strategy, marketing & entrepreneurship. Subscribe for resources that help you build a site that supports your business beyond launch day. ※ Based in Portland Oregon, will travel for vegan chocolate chip cookies, new adventures, or a great conversation about your business & life goals.
Read more from Strategic Squarespace website designer helping founders and small businesses build conversion-focused sites that drive growth
hi! please go ahead & open in a new window to see all the deals 🤍 hi Reader, ICYMI, I shared last week that I'm doing a ginormous sale off of literally EVERYTHING in my digital shop. This includes worksheets, templates, workbooks, social media kits, and yes, all of my website templates too! Here's a little more about what's included: Note: To purchase, click the big links OR the images to take you directly to checkout with the discount code built in, or scroll to the bottom. The links on my...
75% OFF LITERALLY EVERYTHING IN MY SHOP I'm talking about everything. Every template, every prompt pack, every workbook - the whole shebang. Here's what's included in the sale: Templates & Design Stuff: Juniper Jane Squarespace Template – $225 $56.25 (wellness website) The "Boring" Squarespace Template – $147 $36.75 (strategic business website) Marigold Mimosa Squarespace Template – $129 $32.25 (entrepreneur website) The "Link in Bio" Squarespace Page Template – $27 $6.75 Canva Social Media &...
hi Reader, Here's something I tell all my clients: Your lovely new website is not a 'Build It And They Will Come' situation. Look, I LOVE talking about conversion-focused websites (obviously), but I wanna get real about what websites CAN do and CAN'T do for a hot minute. Websites do not equal lead generation. That's marketing. Think of your website as a storefront bakery on a charming street that has the best ooey-gooey luscious cinnamon rolls in town. You could have the perfect storefront:...